In the coaching session with the executive leader is where the title for this article came to be.
He said that a few weeks ago while he was traveling the Fun Circle Coordinator sent him an email just to inform him that Friday they were having an ice cream social! My client had this childlike grin on his face as he told me. He said the coordinator did not ask permission to have the ice cream social; the coordinator was just informing him. The total expense for the ice cream delivered to the office was less than $200. Yet, it created a fun buzz at the end of a hard week where business had flourished and the account managers had given a lot of energy and hours. So what? The energy and enthusiasm, the honesty and openness to inquiry, divergent push back and the right to be different is not only felt at this company but is seen in their profitability.
That is where the ice cream social leadership concept emerged in my mind. The results for this company group are not just about $200 worth of ice cream. It is never that simple or company execs would go out immediately after reading this article and purchase large amounts of ice cream. The executive at this location, in spite of a corporate culture worldwide that is not aware of his style and specifically why his team keeps achieving exceptional results, is true to himself. That’s right; he is relational and strong relational skills are easy for him. He is far more than just likable, however. This executive is insightful, discerning, fearless, engaging, strategically gifted and a good listener. He is not perfect, but he is willing to build his large group’s successes first and foremost within each team member. As the team has become engaging, enthusiastic and as they take ownership of overall successes of the company, so goes the interaction with the customers. They are thinking beyond the closing of deals into the overall outcomes of the company because they have been invited into the inner culture of the organization through these circles. This allows them to service the customers’ needs, rather than, pushing for a closed deal. They are emotionally invested and have the freedom to let their personalities blossom making the customer experience great for the customer and the account manager. Learn More »